The 7 Deadly Sins are a Writers Best Friend

You should have seen that Black Beauty. Her curves were irresistible. You could sense her power chomping at the bit. I couldn’t take my eyes off that BMW i7.

Greed. Sloth. Gluttony. Envy. Wrath. Pride. Lust.

Also known as the capital vices or cardinal sins.

Wow that’s good stuff.

These are why we buy.

They’re why we can’t help but respond to posts.

They drive the news cycle.

Whole movies are written about them, movies that sit in your head so firmly you can’t get them out.

These emotions fuel the core of our being and are deeply powerful.

Writing an ad or play or story? Always have at least one of them as a centerpiece.

Subscribe For Copywriting Tips

Make more money. Be more persuasive. Build your dream life.