DONOVAN RITTENBACH, M.A. • (510) 684-6997• InstaLinkedIn

Web Producer

Marketing Magician Creates Magical Moments

Web developer and videographer with 20+ years experience building relationships between companies and audiences.

Areas of Expertise

Guerrilla Marketing | Usability | Information Architecture | Systems Administration | U/X Design | Project Management | Site Design

Adobe Photoshop, Bridge, Lightroom, After Effects, Cinema 4D, Premiere, HTML 5, CSS, PHP, MySQL, JQuery, Linux, Unix, WordPress

Career Accomplishments

  • Changed school culture resulting in building of a new science center and national award.
  • Built YouTube Channel with 1,300+ videos and 23k minutes watch time/month.
  • Raised the conversion of GA ticket sales at California Academy of Sciences from 11% to 54%

Professional Experience

Bishop O’Dowd High School, Oakland, CA, 2010 – Oct 2019

Videographer/Web Manager

Managed WordPress news and marketing site for Oakland Magazine’s Best Private High School in East Bay.

  • Created key marketing and admissions mini-docs. These influence pieces were instrumental in tripling admissions applications and raised $5M.
  • I operated in most production roles including scouting, casting, interviewing, scriptwriting, DSLR photography, drone work, B-roll acquisition, editing, audio production, color correction, and distribution.
  • Ran weekly WordPress news blog for nine years covering athletics, environment, culture, and entertainment. Shot key visual assets used in stories and marketing collateral.
  • Built a YouTube channel with 1,300+ video stories, and 23k minutes of watch time/month. Maintained 60TB photo and video archive.

California Academy of Sciences, Oakland, CA, 2006-2010

Web Manager

  • Web Manager for 20,000-page site with 3M unique visitors and 10M page views per year.
  • Configured and maintained/supported 17 WordPress blogs.
  • Raised conversion of GA ticket sales from 11% to 54%.

Web App Guru, CA, 2001 – 2006

Custom web app development and hosting service.


  • Expert knowledge of Adobe Photoshop, Bridge, Lightroom, After Effects, and Premiere.
  • Innovative problem-solver strategically optimizes workflow.
  • Task-based usability testing, information architecture, HTML, and CSS.
  • Intermediate knowledge of PHP, MySQL, and JQuery.
  • Photographer/videographer creates magical marketing moments.


M.A. in Multimedia, California State University East Bay, First M.A. Multimedia class in the world
B.A. in Psychology, Education Option, California State University East Bay