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The 40/40/20 Rule - How to Predict Your Marketing Campaign's Success - Without Spending a Dime

The 40/40/20 Rule - How to Predict Your Marketing Campaign's Success - Without Spending a Dime

Want to predict how successful your direct response marketing campaign will be? The 40/40/20 rule is a classic tool for…
ChatGPT Power Prompts Cheat Sheet - Free Download

ChatGPT Power Prompts Cheat Sheet - Free Download

Why You Need This Cheat Sheet: No Fluff, Just the Good Stuff Unlock the Swiss Army Knife of Digital Conversations…
The Four Forces That Drive Buying Decisions

The Four Forces That Drive Buying Decisions

Copywriters, the “Four Forces Matrix” will dimensionalize the key reasons why your customer will buy your product/service, or not.  Ideally,…